Through powerful storytelling and thoughtful image crafting, I create holistic and transparent stories that help envision a future with universal well-being at its core.

with love & creativity


Lovely to meet you

My name is Sophia Schwan and I am a stylist and writer working to help shift the fashion industry to a just and sustainable future. By painting a picture of fashion that embraces quality, longevity and equity, regeneration, new value sets and collective care, I want to foster a new narrative that changes our hearts, minds and actions.

Photographer: Scarlett Werth


Why I do what I do

What future do we want to live in? What do we want our clothing, our second skin, to symbolise?

The fashion industry is undergoing a paradigm shift, and the urgency for a radical, systemic overhaul has never been more prominent. We need all hands on deck to achieve a collective mindshift that puts earth carepeople care and fair share at the epicentre and institutions and companies that turn these ideals into reality for the benefit of everyone.

“This is a time when we ought to dedicate ourselves to bringing about the greatest shift in human consciousness and in the way we live. We ought to consecrate ourselves to bringing about a conscious evolutionary leap forward… It is now time for us to be the most creative we have ever been, the most far-sighted, the most practical, the most conscious and selfless. The stakes have never been, and will never be higher.” ‒ Ben Okri

More wealth, technical know-how, and, most importantly, the desire and potential for systemic change are circulating than ever before. So what are we waiting for?


My work

Homo Faber and The Human Scale

“Human sublety will never devise an invention more beautiful, more simple or more direct than does nature because in her invention nothing is lacking, and nothing is superfluous.” — Leonardo da Vinci

A visual essay on the human as the maker of his destiny and the onset of the anthropocene as we know it.

Photographer: Anna Rosa Krau


Patterns of Rural Commoning

A fashion story and interview with architecture studio Atelier Fanelsa on how architecture can become a source for communal healing and enable the creation of thriving communities.

Photographer: Stephanie Pfaender


Walk the earth as if you are kissing the earth with your feet. 

Thich Nhat Hanh

Photographer: Denis Boulze